How Much Does It Cost to Start a Supplement Brand

One of the first questions when starting your own supplement brand is “how much money do I need?” The answer depends on the product and quantities, but this article gives a realistic cost framework so you can plan your budget without surprises.

The main budget items

With the private-label model you don’t invest in a factory. The main costs are the batch itself and its supporting elements:

1. Product manufacturing

The cost per capsule/tablet depends on ingredients, dosages and quantity. More expensive ingredients (standardised extracts, specific forms) raise the unit cost but also the perceived value. Larger batches lower the per-unit price.

2. Packaging

Bottles, blisters, doypacks or sachets each have a different cost. Add caps, seals and secondary packaging (a box) if you plan to use one.

3. Labels and design

A one-off cost for graphic design and a recurring one for printing labels. Quality design is an investment — it sells on the shelf.

4. Documentation and regulation

Notification to the authorities, laboratory analyses and correct documentation. A good manufacturing partner handles much of this.

5. Logistics and storage

Transport, warehousing and order handling. Also plan working capital for the next batch.

How to optimise your start

Begin with 1–3 products and a quantity you can realistically sell within a few months. This protects your capital and lets you learn from the market before scaling. Working with a manufacturer that offers flexible minimum quantities significantly lowers the barrier to entry.

Ready for the next step?

As an EU-licensed manufacturer, Evelin 29 produces food supplements under your own brand — from formula to a finished, labelled product. Contact us for a consultation or browse our catalogue of 100+ products.